"The ADSTPLC Newsletter"
>>----------------------<<
The Newsletter that teaches and informs you on How to
Create Ads That Pull Like Crazy.
May 12, 2000
Volume 1 Issue #11
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You are receiving this newsletter, ADSTPLC, because you have
"Requested" subscription to this service. This newsletter
Is 100% OPT-IN! Subscription details are found at the end.
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>>How to Succeed in Business Quote<<
.if you have faith as small as a mustard seed...
Nothing will be impossible for you.
Matthew 17:20
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"The SECRET to Breaking Through the Online Marketing ROADBLOCK."
====================================================
#1 - Discover the *Two Words* that once revealed, can create for
YOU a Money Machine that can not be Stopped.
#2 - Why INFORMATION is King and How You can plug into it's
potential.
Free Report Reveals All. *Hot* off the presses. Get your copy Now!
http://unionez.net/adsezine/Freegift.html?Ezine
OR
Gift
>>In This Issue<<
1. Editors Corner
2. Health Tip
3. This Issues Ad Tip
4. Chuck's Ramblings
5. Featured Article
6. Your Ad Writing Tools
7. Great Places to Post Your Ads
8. Subscriber Comments
9. Subscription Info
10. Free Advertising
11. What's Coming Up
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>>Editors Corner<<
Welcome to our new subscribers. If you haven't received a
copy of our E-BOOK "The Internet Ads Tips Super Book", then
go get your copy now.
EBOOK
Or
http://unionez.net/Ebook.html
I have archived the back issues of the ADSTPLC Newsletter.
You can review them at:
Back issues
Or
http://unionez.net/adsezine/BackIsse.html
Killer Ad copy! What is it and how you can easily MASTER
the Art is the focus of this issues Ad Tip. This information
could totally change your outlook on your quest to become
a successful Internet Marketer.
Our Featured Article "Write for Success" by Darlene Bishop
will teach you how to apply the principles of dressing
professionally to writing. She will show you the steps that
can make your writing a success every time.
Don't forget to visit the "Killer Ad Site". Your personal
reference site for down-to-earth tips, tricks and resources
on how to make your ads Command Attention.
http://unionez.net/adsezine/ADSTPLC.html?Ezine
Learn how you can get your ad posted in this Newsletter
for Free. Check out the placement of *Referral Ads* in
this Newsletter. Yours could be in the next issue.
http://unionez.net/adsezine/Recommed.html
Thanks again for your support.
Your Editor
Chuck Crawley
Email
Or
mailto:editor@unionez.net
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>>This Issues Health Tip<<
LOOKING FOR ADVICE ON ALTERNATIVE MEDICINE?
Whether you're taking echinacea to prevent colds or considering
acupuncture, you can find a qualified professional who can help
by calling the American Association of Oriental Medicine's
hot line (88-500-7999). It will refer you to a licensed practitioner
of alternative medicine or acupuncture in your area.
-----------
>>This Issues Ad Tip<<
Killer Copy - What is it and how you can MASTER the Art!.
Killer copy is a phrase that you probably see in the Internet
Marketing arena at lot.
What exact is Killer Copy?
Well first the word *Killer* is all wrong. Killer as defined by the
Webster's Desk Dictionary goes something like this...
"to cause to be destroyed, to defeat or veto, to cause to cease
operating.".
Not exactly what you want to do with your ads and Web Page
content. So, let's redefine what Killer Copy is all about.
We'll use the words "Persuasive" and "Irresistible". Persuasive
means "to cause (a person) to do something by appealing to
reason or understanding". Irresistible means "incapable of being
resisted, extremely tempting or enticing".
Now, Killer Copy is content that will cause a person to do something
by appealing to reason and understanding. Creating content that a
person is incapable of resisting. That's what I call Killer Copy!
Persuasive Copy should be your MAJOR goal in your quest to make
money on the Internet. Creating a Persuasive Ad leading to a Persuasive
Web Page or Sales letter will literally make you rich overnight.
Just imagine an Ad that draws hundreds of responses every time that it
is placed in front of your target audience. The responses from this ad then
leads to a Web Page or Sales Letter that produces sales like a cash generator.
The reality of this scenerio is really not that far fetched!
So how can you create Persuasive Copy for your product or service?
The first step to creating Persuasive Copy is to KNOW your product or
service. Take the time to really study your product or service. Extract the
benefits of your product or service that makes it incapable of being
resisted. What is it about your product or service that is extremely tempting
or enticing?
If you can't find these benefits in the product or service that you are presently
promoting, then drop it and find one that does. Don't waste your time on a
product or service that does not meet the qualification for Persuasive Copy.
Why not CREATE your OWN product or service? The Ultimate product that
contains all of the benefits of a Persuasive Copy definition. An Info product or
a service that you are already familiar with or have some degree of expertise.
With your OWN product you are in control. Sculpture it to fit the attributes
of Persuasive Copy.
Here's a tip on how you can learn how to write Persuasive Copy. Business
Opportunity magazines are good sources of Persuasive Copy materials. Seek
them out and read them several times a week. Reading Persuasive copy
will *train* your mind to write irresistible copy. To reinforce this action you
should also copy the material out in your own handwriting. Sounds like hard
work but the rewards are overwhelming. Set aside a little time each week to
teach your mind how to write Persuasive Copy.
Killer Copy or Persuasive Copy, you decide. Start now to dedicate a majority of
your Internet marketing time to learning how to create this Ultimate weapon.
Now that you know what it's all about use this information to create copy that
NO ONE can resist.
-----------
Persuasive Copy Help Sources:
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You'll learn how to turn WORDS into CASH.
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** Referral Ad **
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and proof reading for your web pages, press releases,
business reports, proposals and more. Present a professional
image at all times. Visit: http://www.write101.com
and browse articles on how to improve your writing and
subscribe to FREE, weekly Writing Tips:
mailto:WritingTips-subscribe@onelist.com?subject=Tips
>>Chucks' Ramblings<<
Do you really know what ads are working for you?
Marketing and Advertising without testing is like target
practice with the lights off. You don't know if you're
hitting your target or just shooting blindly into the wind
like a mad man.
Here's a Free Ad Tracking Tool that just might zero you in
on your target market and put lots of cash in your pockets!
http://www.roibot.com/r.cgi?IM11293_ADSTPLC
Make sure you check out our Killer Ad Articles Archive. Another
source for learning how to "Create Ads That Pull Like Crazy".
Archive
or
http://unionez.net/adsezine/AdArtcle.html
Need some great content for your Web Site? Check out the Weekly Tips
Graphic. Place it on your site and give your visitors a great ad
writing tip that changes automatically each week. Keep them coming
back! Check it out at:
Week Tip
or
http://unionez.net/adsezine/Weektip.html
Great Site For Testing Your Ads!
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-----------
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>>Featured Article<<
Write for Success!
© 2000 by Darlene Bishop/CheapEditing.com
Whether you are a professional writer or write simply for
your business and personal needs, the purpose in writing is
always to elicit a response from your audience.
That response could be a check from a publisher or an Ezine
subscription from a web site visitor, but whatever it is, the
goal is the same.
Get them to read your writing and do what you want them to
do.
That's why, when I came across a web site with information on
dressing for success while surfing the web recently, it
occurred to me how much of this information can be applied
to writing. That phrase -- Dress for Success -- has been
around for so many years that it's become almost a cliché.
Yet, the principles of dressing professionally still apply
to the corporate world today. Some of those principles can
be applied to writing, as well.
The goal in dressing for success is to "put your best foot
forward"... to leave people with the right impression of
you, and to instill in them the confidence that you are able
to do what you say, when you say, and to the best of your
abilities. The idea is to get people to respond favorably
toward you.
Isn't your goal in writing the same? You write because you
want people to trust you, to have confidence in you and to
respond favorably toward you. Whatever you write, you want
to leave your reader with the right impression. Whether you
write for pay, to educate your audience, or to get someone
to buy what you have to sell, the goal is to be perceived as
successful, professional and trustworthy.
So, how can you accomplish this?
1. Start with the basics.
Just as a good wardrobe starts with basic pieces such as a
wool blazer, skirt and slacks, good writing starts with the
basics of good grammar, punctuation and spelling. These are
the foundation of your writing skills.
2. Make sure your pieces fit well and are the best quality
you can afford.
Poor-fitting clothes leave an impression of sloppiness,
laziness, and a lack of professionalism. Poorly-chosen words
leave the same impression. Take the time to select the right
words for the job and to get your message across in the most
readable manner possible. Make your writing the best it can
be. Your readers will notice the difference.
3. Expand your wardrobe over time.
Just as you continue to add pieces to your wardrobe,
continue to add to your writing skills. Read a book on
writing well. Take a course. Start a journal. Continue to
improve your skills.
4. Add quality accessories.
A colorful scarf or a well-made brooch can dress up a plain
suit, making it more lively and attractive. Quality
sentences and well-written phrases make your writing more
pleasing and enjoyable, as well.
5. As your wardrobe grows, add more original, quality
pieces.
When you begin to create a successful wardrobe, you start by
acquiring the basic, necessary pieces to look mature and
successful. Unless you're independently wealthy, you don't
start out with a fully complete wardrobe. You build it over
time, adding a little here, a little there, until you have
created a good foundation that will serve you well in most
every situation.
Beginning to write is much the same. Unless you're a "born"
writer -- and few of us are! -- you don't start out as a
professional. You develop your writing wardrobe over time by
increasing your knowledge, improving your vocabulary, and
learning to apply new skills, until you realize one day that
people have begun to perceive you as a professional who has
the ability to handle most any writing situation.
Dressing for success gives you confidence in yourself --
when you look professional and confident, people respond
favorably to you.
The same is true of writing for success... and it pays off
in the form of more sales, more assignments and more
positive feedback from your readers.
ABOUT THE AUTHOR
Darlene Bishop is a professional with over 16 years experience
writing and editing Ezine and newsletters, press releases, web site
content, sales letters, and much more, and is the author of numerous
articles on a variety of topics. Visit her web site at http://www.cheapediting.com
to learn more about professional editing at great prices.
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>>Ad Writing Tools<<
Our Ad Writing Articles Archive
Articles
or
http://unionez.net/adsezine/AdArtcle.html
Create Your Own Marketing Profile Statement On-Line
Profile
or
http://unionez.net/adsezine/Mprofile.html
List of Technical vs. Benefits Words
List
or
http://unionez.net/adsezine/Emotions.html
Place This Weekly Ad Tips Graphic on Your Site and KEEP EM COMING BACK!
Weekly Tip
or
http://unionez.net/adsezine/Weektip.html
Our Past Issues Archive
Back Issues
or
http://unionez.net/adsezine/BackIsse.html
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>>Great Places to Post Your Ads<<
Let us know your favorite advertising spots on the Internet. Include
the details of where, how and the results that you are getting.
Here's one of my favorite spots.
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-----------
>>Your Comments<<
OK folks, Let me have it. I can take it. Send in your comments.
==========================================================
Send me your comment about this newsletter.
Comments
or
mailto:editor@unionez.net?subject=comments
-----------
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>>Subscription Info<<
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>>What's Coming Up!<<
More great ad tips, tricks and Usable advice on How You can CREATE
Ads that pull like CRAZY. Until next time.
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LEGAL DISCLAIMER
Chuck Crawley accept no responsibility whatsoever for the content,
accuracy, or legality of any published articles, links, ads or other
content in this newsletter.
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The ADSTPLC Newsletter
Copyright 1999 All rights reserved
Chuck Crawley, Editor
mailto:editor@unionez.net
P.O. Box 1301
Yorktown, Va. 23692
757-490-5565